Need some support and fresh ideas for your content marketing? You will love my guest Melanie Herschorn who specializes in content marketing strategies. In the show notes, I also share her content quiz so you will know exactly where you are in terms of your own content marketing. Enjoy the episode.
A content marketing strategist and coach on a mission to empower female entrepreneurs, Melanie Herschorn’s goal is to support women business owners to land more clients by conquering their content marketing challenges. Through her company, VIP Digital Content, Melanie provides the strategies necessary for her clients to attract their ideal clients, nurture leads, and position themselves as experts in their field. A small business owner since 2012, Melanie understands the entrepreneurial journey and that it truly takes a village. She has worked as a print, radio, and TV journalist and as a PR specialist in Hollywood. Melanie has won numerous journalism awards and received her Master’s Degree in Broadcast Journalism from the University of Southern California. Visit https://vipdigitalcontent.com/ or https://MeetMelanie.live
Show Notes
02:40
The common mistakes people make with their content marketing and the easy fixes.
05:07
How to create a positive marketing mindset
07:09
Content Marketing Strategy
09:10
How to Clean Up Your Marketing. Be More Cohesive, and Be More Effective
12:51
Rebranding the Right Way
15:13
Take the Content Quiz Here
15:51
Two Steps to Shift Your Content Marketing Right Now
The Sheri Kaye Hoff Show for Living Joyfully in your Biz and Life. Create More Freedom, Happiness, and Success. Sheri is a business coach, consultant, mindset mastery expert, and personal development, expert. She is a best-selling author of transformational books and a near-death survivor. She is a noted radio show guest, keynote speaker, and workshop leader. Sheri uses a coaching approach that is action-oriented, intuitive, inspiring, and energy-boosting. She lives in beautiful Colorado and is married (for over 25 years) with three children, three step-children, and four grandchildren. Sheri loves inspiring happiness, family dinners, dancing, football, golf, wine, the beach, and the mountains. You can also listen to the podcast by saying “Alexa, play the Sheri Kaye Hoff Show” This podcast is syndicated globally including your favorite podcast player and is available on youtube
Sheri Kaye Hoff, is a Transformational Business Coach known for inspiring, intuition, vision, and massive action, and being a catalyst for personal and business growth, joy, and profits in a way that is fun, relaxing, and fulfilling. She uses both spiritual and practical techniques to obliterate blocks and create transformational change. Sheri is a business, leadership, happiness, and inner game expert. She has overcome nearly dying and has made it her life mission to share the keys to happiness and success. Learn More About Sheri